It's one thing to act and react.
It’s another thing entirely to stop turning your behaviour into a soap opera.
Because changing your behaviour isn’t only about what you do. It’s also about what happens in your head afterwards.
And if you’re like many of the women I work with, that’s where things get messy:
you question whether you got it wrong, whether you should fix it, whether you should explain yourself, whether you should have done something differently — and suddenly one reaction takes up far more space than it ever needed to.
So many women I work with tell me...
“Did I fuck it up?”
“I always put everyone else first.”
“The voice in my head is brutal.”
“I feel responsible for keeping everyone happy.”
“Did I fuck it up?”
“I always put everyone else first.”
“The voice in my head is brutal.”
“I feel responsible for keeping everyone happy.”
If this is you, I totally get it.
Almost 10 years ago I was about to start my first paid role as a Coach at the local College and a couple of days before I asked myself:
Who do I want to be as a coach? How do I want to show up?
That’s when I created the RICH Framework.
And over the years, I kept using it.
In my work.
In my business.
In my relationship.
In everyday decisions.
But I also realised something:
Knowing how I wanted to behave didn’t automatically stop the drama around my behaviour.
I could still question a decision, replay something I said, judge myself afterwards or wonder whether I should have done it differently.
So I started combining RICH with the tools I use to calm all of that down.
That process is the foundation of Identity Upgrade.
Is Identity Upgrade right for you?
Identity Upgrade is for you if you already know there are things you want to change about the way you behave — and you’re ready to actually change them.
I’ve kept the process simple, but I’m not going to pretend it happens by magic.
Changing how you think, respond and behave takes practice. And this program isn’t for everyone.
Here’s how to know if it’s a good fit:
- You want a clear framework for how you want to behave
- You want to stop turning your decisions and reactions into hours of mental drama
- You want to put yourself first without automatically feeling guilty about it
- You want to stop believing every harsh thought your mind throws at you
- You want to handle other people’s moods, opinions and reactions without making them your responsibility
- You’re willing to look at your own behaviour and practise doing things differently
Identity Upgrade is for you if you already know there are things you want to change about the way you behave — and you’re ready to actually change them.
I’ve kept the process simple, but I’m not going to pretend it happens by magic.
Changing how you think, respond and behave takes practice. And this program isn’t for everyone.
Here’s how to know if it’s a good fit:
- You want a clear framework for how you want to behave
- You want to stop turning your decisions and reactions into hours of mental drama
- You want to put yourself first without automatically feeling guilty about it
- You want to stop believing every harsh thought your mind throws at you
- You want to handle other people’s moods, opinions and reactions without making them your responsibility
- You’re willing to look at your own behaviour and practise doing things differently
The Details
When you join Identity Upgrade, you’re stepping into a six-week live intensive designed to change how you think, respond and behave in your actual life.
This isn’t a course to binge-watch and forget.
We build the work week by week, so you can use what you learn, see what changes, bring back what doesn’t — and keep becoming more of the woman you want to be.
Energy Clearings
Go beyond conscious understanding and work on the subconscious patterns and emotions that may still be holding you back.
Weekly energy clearings support the deeper work of releasing old patterns, shifting what feels stuck and making it easier to practise a new way of being.
Group & 1:1 Support
Weekly LIVE coaching in a small, intimate group of maximum 8 women.
Work through the decisions, reactions and situations happening in your actual life and learn the techniques and models that help you understand what is driving your behaviour so you can change it more precisely.
One private 45-minute 1:1 session with me to focus completely on you, your patterns and the changes you want to make.
Bonus Support
Private Telegram group for questions, reflections and support between sessions.
Replays of every LIVE session.
After-session workbook with the key ideas, reflections and practices from each week.
Start: 25 October 2026 - 10:00am (Beijing Time)
Your Investment: € 1500
Ready to finally do things differently?
You already know what you want to change.
Now it’s about practising a different way to respond, decide and behave — until it starts to feel more like you.
Six weeks. Eight women. One clear goal: to leave behaving more like the woman you want to be.
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